City exploring feasibility of red-light camera program to improve public safety on city streets

BRANTFORD, ON – Vision Zero is a global initiative with the simple and clear goal of zero fatalities or serious injuries on city roadways. By adopting the initiative locally, the City of Brantford is dedicated to making community streets safer through improved education, enforcement, engineering, evaluation, and engagement. Fundamentally, fatalities and serious injuries on our roads are preventable, and the City remains committed to exploring ways to reduce traffic-related deaths and injuries to ZERO.

Having a strategic plan to guide the City’s efforts in achieving the goals of Vision Zero is key to ensuring the measures being undertaken are clearly laid out, and that the City is consistently tracking its progress towards the initiative.  The Vision Zero: City of Brantford’s Road Safety Plan is a five-year plan outlining the various projects the City of Brantford along with community partners has committed to delivering to achieve the Vision Zero goals, and identifies the ways in which the City’s progress towards Vision Zero will be evaluated. 

Consistent with the critical objectives outlined in the City’s Road Safety Plan, last fall City Council directed staff to retain a consultant to conduct a study on the feasibility of the Red-Light Camera (RLC) program in the City of Brantford, as well as a high-level analysis about the requirements for joining the Automated Speed Enforcement (ASE) program. Several municipalities in Ontario have already joined or are considering joining traffic enforcement programs to improve road safety. The programs utilize camera technology to identify and fine offenders who are committing traffic violations that lead to accidents, including running red lights and driving at speeds exceeding the posted limit.

At their meeting held Tuesday April 27, 2021 City Council received a staff update endorsed by the Vision Zero Road Safety Committee with respect to exploring opportunities to implement these programs locally. City staff are currently working with consultants at IBI Group to undertake studies to determine the programs’ feasibility in improving road safety locally.

The comprehensive report outlining findings of the study will be presented to the City’s Vision Zero Road Safety Committee and City Council in 2021. 

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Media Contact: 

Maria Visocchi Director, Communications and Community Engagement
City of Brantford | Office: 519.759.4150 Ext. 5754 | mvisocchi@brantford.ca 

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