Brantford introduces Active School Travel signs

Active School Travel sign on Metcalfe Crescent

BRANTFORD, ON – The City of Brantford has installed Active School Travel signs around all local public and catholic elementary schools in order to get more students walking and wheeling to school each day.

In addition to encouraging physical activity, this program aids in creating safer school zones by reducing traffic congestion during drop-off and pick-up times while also helping to reduce carbon footprints.

Each Active School Travel sign provides caregivers and students with the estimated time it will take students to walk or cycle to school from the designated sign areas. Most students in Brantford live within a five to 10-minute walk to school, or a three to five-minute bike ride to school.

“We encourage all families to utilize these signs,” said Kathryn Broadbelt, Transportation Planning Project Coordinator for the City of Brantford. “At sign locations where it is safe to do so, driving families can use the signs as a drop-off site, allowing students to walk the rest of the way to school. For safety purposes, younger children should be accompanied by an adult or a group of older students when walking or cycling to school.”

In partnership with the County of Brant, Brant County Health Unit, Grand Erie District School Board, Brant Haldimand Norfolk Catholic District School Board, and Student Transportation Services Brant Haldimand Norfolk, the City of Brantford is pleased to support human-powered, non-motorized transportation for students.

“The partnership between the school boards and the City of Brantford has led to some great initiatives at our pilot sites,” said Philip Kuckyt, Manager of Transportation Services for Student Transportation Service Brant Haldimand Norfolk. “We are thrilled with the progress we have been able to make in the community for the students and families who are looking to actively travel to and from school.”

This project is made possible through financial support from Green Communities Canada and the Government of Ontario.

For more information on local travel via active modes, please visit brantford.ca/ActiveTransportation.

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Media Contact: 
Stephanie Quattrociocchi, Communications Specialist
Communications and Community Engagement
City of Brantford | Office: 519-759-4150 Ext. 5533 | squattrociocchi@brantford.ca

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